Interactive Marketing
Integrated Marketing
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Clients

Perpetual Promotion, a full-service sales promotion and marketing agency, brings strategic branding to life via strong tactical execution.

Our staff have created and/or conducted promotions for the following:
PYRAMID BREWERIES, INC.
Get Snowed In Parties: Celebration of seasonal launch of Snow Cap Ale. Alternative Muisc concert tie-in with K2, Snowboard Connection, FREQUENCY Magazine, The STRANGER, KNDD-FM, The Summit, Crystal Mountain, Stevens Pass and Snowrider Foundation 2005
"WeizenFest" event development 2005
APPLETISER/SOUTH AFRICAN BREWING COMPANY
New Product Launch 2005
PR & Publicity 2005
Account specific promotions 2005
On- and -Off premise sampling programs 2005
Media advertising/promotions development and execution 2005
HARLAND FINANCIAL SOLUTIONS
Mortgage Bankers Association National Convention 2005
ALASKAN BREWING COMPANY
Corporate outreach, value-added tie-ins with Tim's Cascade Chips 2005
Special tie-in product launch with Tim's Cascade Chips 2005
ELLSTROM MANUFACTURING/MISS ELAM U-16 HYDROPLANE
Website design and hosting 2004-2005
Corporate and sponsorship material development and production 2004-2005
Corporate sponsorship outreach campaign and marketing partner negotiation 2004-2005
ANHEUSER-BUSCH BREWING COMPANY
Stealth marketing program-Busch beer 2004-2005
MILLER BREWING COMPANY/HENRY WEINHARD'S
Weinhard's Gourmet Sodas special event 2003-2004
Weinhard's corporate stationery 2003-2004
WASHINGTON RESTAURANT ASSOCIATION, SEATTLE CHAPTER
DINNER @ EIGHT: annual citywide fine dining promotion - media/promotion , support campaign development and corporate sponsorship outreach 2003-2004
WASHINGTON STATE UNIVERSITY
Student music festival 2003
VIZ COMMUNICATIONS
HAMTARO Video/Book Mail-In Cash Rebate Fulfillment Program 2002-2003
INU-YASHA Free T-Shirt Offer Fulfillment Program 2002-2003
SPIRITED AWAY Free Poster Offer Fulfillment Program 2002-2003
SHONEN JUMP Magazine Corporate Tie-In Solicitations 2002
SHARI'S
Hawaiian Sweepstakes 2003
NINTENDO
KIRBY Corporate Tie-In Solicitation sell sheet/eBlasts 2002
SHO-PRO ENTERTAINMENT
HAMTARO character corporate tie-in solicitation sell sheet 2002
Sho-Pro NATPE Corporate VIP Party announcing Corporate Name Change - New Orleans 2002
Sho-Pro NATPE Invitation/Press Kit 2002
NABISCO
Account Specific Holiday Train Sweepstakes for QFC chain; tie-in with AMTRAK 2002
MILLER BREWING COMPANY
ICEHOUSE “College Football I” tie-in with ESPN, ESPN.com & Banquet Foods 1999
ICEHOUSE “Keg-A-Pult” Phase II — sweepstakes and event promotion 1998
ICEHOUSE “Electric Football” college football P0S program, tie-in with Miggle Toys 1998
ICEHOUSE “Holiday” thematic POS 1998
ICEHOUSE “Party Hero” value-added generic store product tie-in offer 1999
ICEHOUSE “Beer Is Our World” sweepstakes and Lea & Perrin value-added tie-in 1999
ICEHOUSE “College Football” POS promotion tie-in with ESPN 1999
ICEHOUSE “Ice Breakers” on-premise promotion program 1998-1999
ICEHOUSE “Vessels” barware promotion 1998-1999
ICEHOUSE “Bar Call” multi-tiered on-premise POS/promotion program 1998-1999
ICEHOUSE “St. Patrick’s Day” 1999
ICEHOUSE LIGHT 1999
ICEHOUSE “Shorties” 7-ounce bottle pack launch 1998
ICEHOUSE Truck Racing Series, tie-in with Sears/Craftsman 1999
ICEHOUSE “IceChest” special secondary packaging launch 1998
ICEHOUSE “Hispanic” POS program 1999
ICEHOUSE “18-Pack” POS program 1998
ICEHOUSE “Pingers” POS promotion tie-in with TV
advertising spot		 1999
ICEHOUSE MRM Video projects 1998-1999
ICEHOUSE Plastic Bottle launch 1999
RED DOG “Wearables” consumer gear offer 1998
RED DOG “Boxing” consumer gear offer, tie-in with Everlast 1999
RED DOG “Poker” generic store product tie-in offer 1999
MILWAUKEE’S BEST “Wide Load” thematic POS 1999
MILWAUKEE’S BEST “Unleash The Beast” consumer value-added offer, Mag-Lite tie-in 1998-1999
MILWAUKEE’S BEST international coordination with Taiwan/Singapore 1998
LEINENKUGEL’S “Fishing The Northwoods” thematic spring POS program 1998
LEINENKUGEL’S 1999 “Leinie Lodge” promotions 1998
SOUTHPAW Light re-launch sell-sheet 1998
SHARP’S Reformulation re-launch 1999
MILLER “Allied” brands booth at Miller National Sales Convention 1998-1999
ALLIED Brands “0-SEP’ On-line Promotion sell sheet and ordering system 1999
PABST BREWING COMPANY
PBCO. CORPORATE Professional Sports Sponsorships
package negotiation, sponsorship & media promo development		 1999-2000
PBCO. CORPORATE Inflatable catalog program — over 30 inflatables serving over 15 brands 2001
PBCO. CORPORATE Pub Signage catalog program -20 logo’d 3D signs 2001
PBCO. CORPORATE National Sales Conventions — develop themes, scripts, power point, slide shows, video scripting and directing, event planning, decoration and trade show displays 2000-2002
PBCO. CORPORATE Movie-TV Placements — multiple brands 1999-2000
PBCO. CORPORATE Packaging/POS archives - internet transfer and storage 1999-2002
PBCO. CORPORATE Direct advertising and creative with various agencies and freelancers 1999-2002
PBCO. CORPORATE Wearables and Gear - work with various vendors 1999-2002
PBCO. CORPORATE PR and internal newsletter copywriting 1999-2002
PABST BLUE RIBBON “Pabst Blue Rhythm” national sweepstakes tie-in with the House of Blues 2001
PABST BLUE RIBBON “As Seen On TV” 0011, POS and wearable campaign 2000-2001
PABST BLUE RIBBON “Rock N’ Racing” SE radio syndication tie-in with John Boy & Billy and Goody’s DASH series auto racing — packaging and design executions 2000-2002
PABST BLUE RIBBON Coordinate “BoneZone” special packaging for Ohio 2000
PABST BLUE RIBBON bar kits - gear for PBR 2000-2002
PABST BLUE RIBBON Snowboard gear catalog 2001-2002
PABST BLUE RIBBON “Muscle Car” Sweepstakes tie-in with GEAR Magazine 2002
PABST BLUE RIBBON “Blue Jewel” Fishing Boat appearance & incentive program 2001-2002
PABST LIGHT new packaging design and copy & brand
re-launch		 2001-2002
McSORLEY’S Lager: Line extension introduction with new packaging design 2000
STROH’s “Mario Lemeiux” Hockey themed sweepstakes and celebrity appearances 1999
STROH’s Consumer Reports awards “Best tasting” packaging sticker program 2001
LONE STAR Rodeo sponsorship with radio advertising/promotions and special events 1999-2001
LONE STAR Hunting P0S and gear SLO 1999-2001
LONE STAR Truck Paint design 2000
LONE STAR 00H design and copy
 1999-2001
LONE STAR Armadillo tap handles 2000
LONE STAR primary & secondary packaging redesign
and copy		 2001
LONE STAR LIGHT total primary & secondary packaging redesign away from regular and copy 2001
SCHMIDT’S “Animal Beer” .- coordinated bringing back classic POS campaign 2000
SCHMIDT’S new packaging development 2001
SCHMIDT’S Painted canoe paddle wall sign 2000
CITY CLUB Revamped and restaged brand with new packaging and POS 2001
OLD MILWAUKEE Racing sweepstakes tied into promotional package design 2001-2002
OLD MILWAUKEE wrote basic local radio spots 2000-2001
OLD MILWAUKEE “Ultimate Armchair Quarterback” sweeps tie-in with promotional package design 2001
OLD MILWAUKEE “Hawaiian Pigskin Party” sweepstakes tie-in with promotional package design 2000
OLD MILWAUKEE 00H creative development and copywriting 2000-2001
OLD MILWAUKEE Gold Medal Campaign - packaging design, PR, POS and 00H 1999
SCHLITZ MALT LIQUOR “Bull Gear” summer SLO POS and mini-catalog promotion 2001
SCHLITZ MALT LIQUOR Black History Month POS featuring historic Satchel Paige photo 2002
SCHLITZ MALT LIQUOR Black History Month POS celebrating African American music styles 2001
SCHLITZ MALT LIQUOR Female poster series 2001-2002
SCHLITZ MALT LIQUOR All Purpose/Generic POS campaign 1999-2002
RAINIER Develop and execute strategic and tactical brand planning 2001-2002
RAINIER “Ragtop” sweepstakes and customized vehicle special event touring 2002
RAINIER “Sounder Pounder” l6oz specialty can design 2000
RAINIER “Summer Pounder” l6oz specialty can graphic design 2002
RAINIER “Zen” truck paint design
 2001
RAINIER “Multi-brand” truck paint
 2002
RAINIER Tacoma Rainiers AAA baseball team sponsorship — park-wide cup holder design, program ad, Back Wall paint, pocket schedule, etc. 2000-2002
RAINIER “Win-A-Home-Bar” sweepstakes 2002
RAINIER All purpose/generic POS program 1999-2002
RAINIER 18-pack conversion: adding packaging change plus website to new package template 2002
RAINIER Coupon programs design coupon deal and graphics 2000-2002
RAINIER Radio value added promotions 1999-2002
RAINIER Consumer “Gear” catalog program coordination/printing 2001
RAINIER Wearables and other premium items 1999-2002
RAINIER Metal tacker POS program — oval and multiple
cut-outs 		2001-2002
RAINIER Consumer website development: copy, direct graphic design 2002
RAINIER Great American Beer Festival Gold Medal package design coordination 2001
RAINIER “Under The Cap” sweepstakes 2001
RAINIER Rhebus Puzzle series under the cap packaging campaign
2000-2002
RAINIER Kayak Sweepstakes - tie-in with CANOE & KAYAK Magazine 2000
RAINIER 00H copy & direct graphic design 1999-2002
RAINIER Washington State Cougars team sponsorships/retail promotion package coordination 1999-2002
RAINIER Seattle Mariners — various radio and value-added promotion tie-ins 2001-2002
RAINIER Seattle Seahawks — various radio and value-added promotion tie-ins 2002
RAINIER Permanent signage programs — tap handles, pub signs and neons 1999-2002
RAINIER Radio creative — copy/concept development, brief agency, direct concept execution
 1999-2002
RAINIER Aerial Ad campaign - plane towing Rainier Ale banner 2000
RAINIER LIGHT total primary & secondary packaging redesign away from regular and copy 2001
RAINIER LIGHT redesign and re-launch brand including create new copy, logos, POS, internet, etc. 2001-2002
COLT 45 “Win A Party” sweepstakes tied into special single-serve packaging
 2000
COLT 45 “Casino” sweepstakes tied into 800-number on special single-serve packaging 2001
COLT 45 “Casino Cruise” sweepstakes tied into 800-number on special single-serve packaging 2002
COLT 45 special promotional single serve packaging graphics 2000-2002
COLT 45 Consumer website development: copy, direct graphic design 2002
COLT 45 Radio creative — copy/concept development, brief agency, direct concept execution 1999-2002
COLT 45 Black History Month calendar/poster featuring XXL Magazine’s “A Great Day in Harlem” photo 2000
COLT 45 Black History Month calendar/poster and college art competition tie-in with VIBE Magazine 2001-2002
COLT 45 VIBE Magazine ad development 2001-2002
COLT 45 All Purpose/Generic POS campaign 1999-2002
COLT 45 Female poster series 2001-2002
COLT 45 Truck decal and paint design/program 2001
ST. IDES “$10,000 Can” Sweepstakes tied into special promotional single serve packaging 2001
ST.-IDES- “Dog Can” -new packaging design and Launch 2001
ST. IDES Black History Month POS featuring XXL Magazine’s “A Great Day in Harlem” photo 2000
ST. IDES Female poster series 2001-2002
OLD STYLE “Chicago Cubs” sponsorship - contract negotiation/development, radio spot concepting,
copywriting, value-added radio promotion development, retail promotion development and execution, sweepstakes and special event coordination, signage creation, special promotional primary and secondary packaging, 100th anniversary logo, promotion POS, special events and packaging 		2000-2002
OLD STYLE “Moundball” website graphic development - special internet tie-in with the Cubs 2001
OLD STYLE “Chicago Bears” sponsorship - contract negotiation/development, Radio and TV spot development, sweepstakes and special event coordination and special promotion packaging 1999-2000
OLD STYLE “Bears Can” concept development of Chicago Football game calendar can 2001
OLD STYLE “Fan Can” naming/copy/concepting/development of generic summer sports can 2001
OLD STYLE Radio spot concepting and copywriting 1999-2000
BACARDI
LIMON Christmas/Holiday Co-Pack 1999
DEWAR’S Christmas/Holiday Co-Pack 1999
TEKTRONIX,INC. (Video Network Display Division)
“Win Big With WinDD!” Trade incentive program 1996
Grass Valley “Gold Rush” trade incentive program 1997
TELEPORT.INC.
Internet start-up disc/magazine 1996
Trade show booth design 1996
BURGERVILLE
New Product Launch 1995
MOBILE OUTDOOR PROMOTIONS
Corporate name change/new logo design/print advertising 1995
JAVA JACKET
Corporate logo design 1996
Product packaging design
 1996
Trade show booth system design 1996
PARAMOUNT PICTURES
BUBBA GUMP SHRIMP: “Golf the Gulf with Gump” trade incentive campaign 1995
PRECISION POLYMERS/FORMULA TX-7
Account specific merchandising program/radio advertising/POS 1995
PREFERRED PRODUCTS. INC.
New product launch: CURATOR Floor Finish: logo design, print advertising and direct mail campaign 1995
WASHINGTON DAIRY PRODUCTS COMMISSION
“It’s Cool After School” Fall chocolate milk promotion 1994
“Butter, You Can Freeze It” Holiday promotion 1994
Cheese Pizza Promotion logo 1995
HEILEMAN BREWERY/HICKS MUSE/STROH BREWERY
WEINHARDS ALE St. Patrick’s Day promotion (Winner PROMO Magazine’s “Best Integrated Promotion in the World,” 1992) 1992-1997
WEINHARD’S “Escape To Henry’s Island” sweepstakes (POPAI Winner) 1996
WEINHARD’S “Return To Henry’s Island” sweepstakes (POPAI Winner — new design) 1997
WEINHARD’S “Go For Two” football sweepstakes
 1995-1997
McSORLEY’S St. Patrick’s Day 1996-1997
RAINIER “Radicool Summer” sweepstakes 1992
RAINIER “Summer Hummer” sweepstakes 1993
RAINIER Seattle Mariner sponsorship sweepstakes 1994
RAINIER ‘The Beer From Here” sweepstakes 1994
WEINHARD’S “Hank N’ Stein” Halloween promotion 1997
WEINHARD’S Holiday promotions 1995-1997
WEINHARD’S “Pioneer” Holiday promotions
 1992-1994
WEINHARD’S ALE “Year Of The Boar” celebration
 1995
WEINHARD’S Hefeweizen POS 1995
WEINHARD’S ALE/BOAR’S HEAD RED Hunt Club in-pack 1994
WEINHARD’S BOAR’S HEAD RED product launch 1994
WEINHARD’S DRAFT product launch 1994
WEINHARD’S ALE Southern California launch
 1994
WEINHARD’S Spring/Summer baseball 1992-1994
WEINHARD’S baseball program print ad 1992
WEINHARD’S Fall football tailgate party 1992-1995
WEINHARD’S football program print ad
 1992
WEIN HARD’S brand family brochure 1992
WEINHARD’S Yank-A-Hank Montana launch 1992
WEINHARD’S Oregon Trail 150th Anniversary Celebration sponsorship (PROMO Magazine “Pro” Award winner)
 1992-1993
HENRY WEINHARD’S Southern California relaunch
1992
WEINHARD’S SPORTS & PARTY NETWORK (WSPN) promotion 1992-1994
WSPN “Sports Karaoke” on-premise competitions 1992
WEINHARD’S “Henry Weinhard For President” campaign
1992
WEINHARD’S Portland Artquake sponsorship 1992
WEINHARD’S SPECIAL EXPORT Seattle/Portland launch 1993
WEINHARD’S brand family promotion calendar 1993
WEINHARD’S “Big Hank” 22oz. single serve launch 1993
WILLAMETTE INDUSTRIES
Industry publicity program 1990
Iceland expedition PR 1991
MDF (fiberboard) public relations trade program 1991
STEINFELD’S PICKLES
Agency pitch & win 1990
Advertising & PR campaign 1991
NEWPORT BAY RESTAURANTS
“Sturgeon General” campaign public relations 1990
THIS WEEK MAGAZINE
Radio station promotions 1991
NISSAN MOTOR CORPORATION
Regional promotion planning 1990
Nissan/Goodyear Del Mar Grand Prix Sweepstakes 1989
“STRONG SOUNDS” 170 station Rock & Roll Radio Syndication for Hardbody Trucks 1985-1989
Rock video concept development 1985
Nissan 280Z & 300Z product spin-off project 1985
Movie placement program 1985-1986
International Animation Festival sponsorship 1985-1986
Movie trailer concept development 1985
Beach truck promotion development
 1985
Promotion tie-in development 1983-1990
WM.WRIGLEY JR.. COMPANY
Radio station promotions 1991
STERN ELECTRONICS
21 market “Meteor” movie tie-in with American Intl. Pictures & Meteor Pinball machine 1978
“Ted Nugent” Pinball tie-in with OUI Magazine 1979
Special Event development 1978-1979
MATTEL ELECTRONICS, INC.
“VideoChallenge” The first parent/child home video game competition in 18 markets Advance publicity man, MC, product demonstrator, competition official
 1982-1983
TECHNICS
“Grand National Disco Dance Competition” 19 market disco dance competition with the finals at Paul Anka’s JUBILATION Discotheque during the 1982 Winter Consumer Electronics Show
 1981-1982
BALLY MANUFACTURING
“SUPERSHOOTER, Battle of the Pinball Wizards” First national pinball tournament 1978
New technology applications: in-store prize and coupon kiosk
1976
Established consumer pinball association 1977
Multimedia pinball tournament presentation for AD AGE seminar 1979
FABERGE
“TURBO” product launch sweepstakes 1983
“SUPER BRUT FIREBIRD” sweepstakes 1984
Faberge/Caesars Palace Grand Prix on-site PR 1984
CAESARS TAHOE
Caesars Gold Roman Coin program 1984
“400 CLASSIC” long drive golf competition & scramble: high roller program
 1983
ESPN/ISUZU Billiards Classic 1983
Pegasus Luggage Honeymoon promotion 1983-1984
Benihana tie-in promotion 1983-1984
Amenity program — fragrance/soaps 1984
Jovan national sales convention 1984
Ghiradelli Chocolate tie-in 1984
AMF/VOIT/NISSAN
“Rollout BIeu” Racquetball Classics 1979
BENIHANA
Benihana Club frequent diner program 1989-1990
25th Anniversary Celebration tie-in with KIRIN beer
1989
Copywriting for Benihana Steaks direct mail campaign 1989
One of the earliest music video product placements ever. Designed and conducted a special solicitation mailing targeting Music Video producers. As a result, coordinated
Benihana Chef appearances in Cyndi Lauper’s rock video for Spielberg’s movie “THE GOONIES.”		 1985
20th Anniversary Celebration 1984
Traffic Builder — promotion development 1983-1986
1987 “Big Apple Fair” — Tokyo project for Rocky Aoki 1986
ALEXIS PARK HOTEL
Marketing and promotion planning 1984-1985
“Alexis Park” Classic Tennis Tournaments in California and Las Vegas
1984
Gourmet restaurant tie-ins 1984-1985
Special event and holiday planning 1985
CAESARS POCONO RESORTS

Corporate and chain store tie-ins

1984-1990
Liberty Travel tie-in 1986-1990
Avis Rent-A-Car tie-in 1984-1986
Sleep Doctor waterbed store tie-in
1985-1986
Meadowlands Race Track tie-ins
 1984-1987
PM Magazine — televised story
1986
PLAYBOY Magazine story
1985
New York Post Valentines Day tie-in
1984-1986
USA TODAY front page lifestyle section story 1985
WPLJ — Valentine’s Day (#1 in NY) 1986
Z100 — Valentine’s Day (#2 in NY) 1985
Florida Travel Agent seminar & party 1985
Sloans Supermarket tie-ins 1984
KODAK tie-ins
 1984-1986
Humorous monthly direct mail campaign 1986
WHEEL OF FORTUNE — Valentine’s Week 1986
SIMON & SCHUSTER/LORIMAR

WHO KILLED JOCK EWING” Mystery Chapter sweepstakes promotion & special event

1984-1985

ATLANTIS CASINO

High roller Bocce Tournament

1985
INTERNATIONAL ANIMATION CELEBRATION

Marketing/merchandising/sales promotion/sponsorship campaign

1985-1986
ROYAL CROWN COLA

“Call ‘Em, Like You See ‘Em!” baseball sweepstakes tie-in with Nissan

1978